Sorry, California. No One Wants Your Cheap Bulk Wine Anymore.
Amid reports of a "grape apocalypse," a reckoning in wine country.
This piece was originally published in The New Wine Review (now part of Unicorn Auctions)
There is no one I feel more empathy for than the serious California winemaker who struggles to make high-quality wines amid their statewide industry implosion. For any craftsperson endeavoring to make good and beautiful things—be it in art,…